About Us

Enriching lives with alternative technology

AltTech Industries is dedicated to developing and distributing innovative alternative health and renewable energy products that fundamentally improve how humans live and thrive.

Our Future: Urban Smart Cities all across the Country starting in our community.

Our Vision: Health & Wellness without pain without Addiction …

The AltTech Team

The AltTech team is comprised of a variety of leaders in their fields, particularly with backgrounds on bringing products to market.

Roxanna Cella

Co-Founder and BOD

Roxanna Cella is currently the
President of Marketing,
Managing Partner, Media
Specialist. She is an
award-winning …

William Cella

Co-Founder and Chairman

Bill was the driving force behind Palm Beach Rox, a TV series that has aired for over a decade. Bill started his career in the apparel industry in New York.

Co-Chair BOD

Dentist, CE Provider, Author, Entrepreneur, Event Planner, Speaker, Writer, Podcaster, KOL…

Vice Chairman

Dr. Radfar’s passion for fighting sleep apnea and insomnia stems from his own battle.

President and BOD

Glenn is president of PGS Printing & Graphics Services serving a wide range of industries.

CFO and BOD

Bob is a Certified Public Accountant (licensed in NY) and served in the Public sector for 45 years.

Medical Director and
BOD

Healthcare Business Advisor and Educator. I have a can do pro-business approach combined with versatility, strategic planning, resourcefulness.

Director of Infrastructure
and BOD

Chuck has a long professional history including: Plocher Construction Company Inc 1995 – 2020 Highland, IL Original Partner, Founder, Vice President …

Director of Technologies

Dr. Manny Dominguez is the Founder and CEO of Simulocity,

Medical Advisory Board Addiction and Sleep Specialists

Dr. Jamila Battle, board certified in family, sleep, and addiction medicine. Her passion is not only to serve the emotional …

Senior Engineer

David Isbell is a Licensed Professional Engineer. He started EIKON Consulting Group in 1977. EIKON is an Architectural and Engineering firm that provides….

Regional/National Sales Manager

Jeffrey is an experienced Regional/National Sales Manager with experience building

International Sales Director

I am honored to introduce myself as Joseph Zapolsky III, serving in the esteemed role of International Sales Director alongside my distinguished

National Sales Director

It is with great pleasure that I introduce myself, David Tucek, holding the esteemed position of National Sales Director in collaboration

Director of Renewable Energy

To know Barb White is to see the passion and enthusiasm bringing education and awareness to live a more sustainable lifestyle.

Digital Engineer

Driven by passion and curiosity. Devoted to build brand awareness and sales for companies through great online user experiences.

International Business Liaison

Gianluca De Santis is originally from Italy, but born in South Africa, and is the Sales Manager.

Founder of Lifestyle Publishing Media Group

Peter Lejdestad is an entrepreneur that has been active in management, sales and strategic

Director of Continuing Education

Wellness Unlimited “Unlimit your health, Unlimit your life”

Working together to develop "Smart Cities USA"

Who we are

AltTech is working together to transform our future in Solar Energy, Wind, Safety and Health.

The company was founded by Bill and Roxanna Cella in 2020 It consist of two divisions: AltTech Health focusing on medical technology to relive and Eliminate pain and the need for medications.

Home products that will kill up to 99.9% of all Viruses and more. AltTech Energy consisting of new, state of the art innovative renewable energy technologies and products designed to improve clean energy-efficiency.